CLIENT : MOET HENNESSY

BRAND IDENTITY
GRAPHIC DESIGN

Creating a brand identity for MH Loves Tennis. To create this identity, we focused our research on movement and the world of sports, shaping a dynamic and distinctive visual language.

We deliberately moved away from the traditional colors of tennis events, such as clay-court brown or deep green, which are too closely associated with Roland Garros. Instead, we opted for a more modern approach in both design and color choices to set ourselves apart.